March 25, 2004
The buzz reminds me that I have seldom used my blog to articulate to the world all the wonderful ideas I think I have flowing in my head. But, I
Darin Archer is chief product officer at Yottaa, a performance optimization company serving hundreds of eCommerce brands. He has led product strategy for major eCommerce platforms at Adobe, IBM, and Elastic Path, and has retail experience at Gap Inc., where he worked to wrangle martech and create better digital shopping experiences.
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