March 11, 2014
Experience-Driven Commerce, Now Powered by Elastic Path
Adobe partners with Elastic Path to move commerce past rows of product thumbnails toward storytelling and merchandising.
March 10, 2014
Linking In-Store and Online Customers at the Point of Sale
Enticed by an in-store promotion at a large retail chain recently, I gave my email address to the cashier in ... Read more
February 13, 2014
iBeacons Lead the Way for Dynamic In-Store Experiences
Online retailers such as Amazon have made business more challenging for many brick-and-mortar retailers. Many of these retailers, such as ... Read more
January 29, 2014
Apple, Burberry and Sephora in the new digital fantasy world
For every woman makeup is an emotional object. It is a way of assuming a new identity, becoming a more ... Read more
January 8, 2014
Bringing Brands to Life with Video Commerce
Every holiday season, only one televised fashion show commands a highly anticipated audience of 15 million viewers worldwide. Broadcast on ... Read more
November 13, 2013
Responsive Web Design and Today’s Tools
Responsive design is no silver bullet, but new tools finally free designers from cutting up images for every screen size.
November 12, 2013
Google Penguin Attacks My Hyperlink
I believe in hypertext. When Tim Berners-Lee proposed the concept and helped bring it to life, we all became a ... Read more
September 4, 2013
May I Help You? No, I’m just browsing.
Shoppers now research on their phones while standing in your store. Retailers who ignore that hand the sale to a competitor down the street.
December 5, 2012
Experience-Driven Commerce Webinar with hybris and Acquity
Online technology has forever changed the game for commerce. Customers expect compelling, personalized, and consistent experiences across devices and channels ... Read more
August 15, 2012
Major eCommerce Trends Affecting Platforms
General musings on relevant trends affecting today’s eCommerce platform providers: 1-click and the paradigm of the cart – Apple & ... Read more