Part of the excitement of blogging is the dialogue that is created between different people. Initially, we had the simple comment responses, but as the product developed the idea of trackbacks was included. This allowed each blogger to post their commentary on their respected blogs and link the two so viewers could still understand the dialogue and expansion of thoughts. After reading CIO magazine, I see that they do a great job of providing a short URL to each article for reference. Wired does this as well. The really cool trick would be to provide a trackback URL instead so that if a reader wanted to comment on a particular article, they could trackback to the original publisher’s article.
About the Author
Darin Archer builds businesses where physical operations meet digital intelligence. Over 25 years he has taken hardware and software to market at Intel, IBM, Adobe, and Elastic Path, operated inside Gap Inc., and most recently, as Chief Product Officer at Yottaa, wound down a physical network and rebuilt the product around AI. The full story, eight companies with the hard parts left in, is one click away in My Work.