In today?s society, we are constantly surrounded and dependent on systems. Some work well and protect our lives and others well, let?s just say someone didn?t do enough testing. The one that gets me every week is the Seattle train system that moves me from the N gate back to baggage claim. After the train has taken off, it suddenly accelerates. The funny part is that this startles everyone, every time because the message, ?Please hold on? is delayed by about one second, just long enough to not warn you until it?s too late. It?s all about execution of a good system, not just the idea.
About the Author
Darin Archer is chief product officer at Yottaa, a performance optimization company serving hundreds of eCommerce brands. He has led product strategy for major eCommerce platforms at Adobe, IBM, and Elastic Path, and has retail experience at Gap Inc., where he worked to wrangle martech and create better digital shopping experiences.
