Often I’m in a conversation with a group of people that leads to movies. It always amazes me how many people remember great detail about movies they’ve seen (e.g., the titles, actors, directors). Having a Netflix account, if I hear about something interesting or strongly recommended I make a note in my phone to add it to my queue later or get online right then and add it. Having done this several times with odd results, I would like to know who recommended the odd or sometimes disturbing movie to me (author note: my father typically is the culprit). Netflix should add a little comment field so that someone could keep track of who recommended the movie. It’s great when another Netflix friend does it online through the site, but often these recommendations come the old fashion way.
About the Author
Darin Archer is chief product officer at Yottaa, a performance optimization company serving hundreds of eCommerce brands. He has led product strategy for major eCommerce platforms at Adobe, IBM, and Elastic Path, and has retail experience at Gap Inc., where he worked to wrangle martech and create better digital shopping experiences.
